GBRCニュース   2003.05.05

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Annals of Business Administrative Science

                  Vol.2, No.2 発行!! 

 

4月25日付でAnnals of Business Administrative Science, Vol.2, No.2が発行

されました。

http://www.gbrc.jp/GBRC.files/journal/abas/index.html

目次と要約は下記の通りです。ダウンロードは無料です。

 

Kenichi KUWASHIMA

Organizational Capability and Competitive

Advantage in Pharmaceutical Product Development

 

Most existing researches treated pharmaceutical product development

process as a sort of "black box." This paper, however, will focus on

the product development process to explore the organizational

capabilities and effective development patterns. Interviews and

statistical analyses with leading companies in Japanese pharmaceutical

industry indicated that "go or no-go decision" is the significant

organizational capability, in fact differing among companies, which

effects performances in pharmaceutical product development process.

This organizational capability is accumulated through experiences in

pharmaceutical product development projects.

 

Keyword: product development, organizational capability, pharmaceutical

         industry

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